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Showing posts from December, 2019

Apps Marketing

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APPS Marketing In simple terms, marketing means advertisement of the products and services with the primary intension of selling of products and services to gain business.So, APPS Marketing is kind of marketing which is done for promoting apps running on the smart Mobile Phones. Let us try to first understand what is Mobile Phone? Mobile Phone is wireless electronic device operated by the rechargeable battery having display, touchpad/keypad, speaker and microphone for making and receiving calls, messages functionality , having various applications running on it and the facility to connecting to the internet. What is the use of Mobile Phone? Mobile Phone when invented, it was used for having wireless communication which includes calls and messages (SMS). But, with the advancement of Technology, it was being Upgraded with other functionality and for now, the mobile Phones are used for multiple purposes which includes but are not limited to that of taking photos and videos through i...

Pay Per Click Advertising

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Pay Per Click Advertising Let us try to understand what exactly Pay per Click Advertising concept is?  Click is something related to the action of opening the content in context of Internet. By Click action on the URL, website/blog or related content will get open on the internet. Total number of Internet users in the world is 3.49 billion. Considering the total population on the Earth to be 8.5 billion, the percentage of population on the Earth using the Internet on the Earth turns out to be 41% which is big count! This arise the potential opportunity to do marketing of various products / Services to these massive users to gain Business out of it. Keyword Advertisement refers to the marketing of products and services by displaying ads with the primary intension of selling products and services to gain business. Thus, doing advertising over the websites of internet, whose cost is charged on per click basis and thereby advertiser would require to pay per click...

Mobile Marketing

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  SMS Marketing In simple terms, marketing means advertisement of the products and services with the primary intension of selling of products and services to gain business. So, SMS Marketing is kind of marketing which is done through the messaging service of the Mobile Phone. https://amzn.to/38q2NtH Let us try to first understand what is Mobile Phone? Mobile Phone is wireless electronic device operated by the rechargeable battery having display, touchpad/keypad, speaker and microphone for making and receiving calls, messages functionality , having various applications running on it and the facility to connecting to the internet. What is the use of Mobile Phone? Mobile Phone when invented, it was used for having wireless communication which includes calls and messages (SMS). But, with the advancement of Technology, it was being Upgraded with other functionality and for now, the mobile Phones are used for multiple purposes which includes but are not ...

Search Engine Marketing (SEM)

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Search Engine Marketing (SEM) etc Internet has huge collection of websites, blogs, post, etc. As per general survey, the total number of websites in the world exceeds 1.5 billion in 2019! And, there are 31 million bloggers having more than 600 million blogs online!  Out of this many website, the required information is in which of the websites / blogs would be not known completely to any of the user. Also, which of the them are more relevant, would also not be known.  Thus, there requires some search mechanism which can perform searches of the required information all over these websites / blogs distributed in the world and return the most relevant results in the form of websites, blogs, etc. This search mechanism requirement over the internet is taken care by so called search engine.  Examples of search engine are as follows:  Google ( www.google.com ) – 5.6 billion searches per day  Bing ( www.bing.com ) – 122.8 million s...

Search Engine Optimization

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Let us try to understand what exactly this search engine is? Internet has huge collection of websites, blogs, post, etc. As per general survey, the total number of websites in the world exceeds 1.5 billion in 2019! And, there are 31 million bloggers having more than 600 million blogs online! Out of this many website, the required information is in which of the websites / blogs would be not known completely to any of the user. Also, which of the them are more relevant, would also not be known. Thus, there requires some search mechanism which can perform searches of the required information all over these websites distributed in the world and return the most relevant results in the form of websites, blogs, etc. This search mechanism requirement over the internet is taken care by so called search engine. Examples of search engine are as follows: Google ( www.google.com ) – 5.6 billion searches per day Bing ( www.bing.com ) – 122.8 million searches ...

Mobile Phone Advertising and Influencer Marketing in Digital Marketing

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We understand mobile phone advertising and influencer marketing one by one with the help of questions and answers. First take mobile phone advertising: What is Mobile Phone? Mobile Phone is wireless electronic device operated by the rechargeable battery having display, touchpad/keypad, speaker and microphone for making and receiving calls, messages functionality , having various applications running on it and the facility to connecting to the internet. Mobile Phone when invented, it was used for having wireless communication which includes calls and messages. But, with the advancement of Technology, it was being Upgraded with other functionality and for now, the mobile Phones are used for multiple purposes which includes but are not limited to that of taking photos and videos through in-built camera, playing music, watching videos, surfing internet, playing games, etc. What is wireless communication? Wireless communication means on the go communication. Users ca...